Let's say the marketing side of the happening is a bit childish. What a pitty that all main visitors are quite older. Too bad, youth has a different politics theese days.
Realized
April 2007 & 2008
Client
Republica/MPR
Soft
Illustrator, Photoshop
7
Coca-Cola
Get your heart going
Get your heart goin' is a lifestyle event supported by Coca-Cola. The idea of those republic-wide sessions is to arrange crosscountry hiker walks, because walk is a basic human move, not so picky and healthy, in a way.
All materials done in accordance to identity given by Coca-Cola. Events realized again by MPR agency. Flyers, rollups and promotional kiosks with smiley hostesses were essential for all of them. Two yrs realized.
7 October 2008, 11:40:49 pm, share on
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Currently on the table
